Innovation

The 4th industrial revolution: it’s time to focus on the end-consumer

Today’s end-consumer requirements are changing so rapidly that the B2B model operated by many manufacturers is becoming outmoded. New technology is having such a dramatic impact on the way people live that companies are increasingly being urged to think of the end consumer first and foremost.

Business-led, not IT-led

This is the third in our series of blogs exploring how retailers can balance the dual aim of investing in technology to improve their customer proposition.

Be brave, think differently

This is the second in our series of blogs exploring how retailers can balance the dual aim of investing in technology to improve their customer proposition.

Separate goals, common challenges

The business world has become fixated on having the latest technology, tools and systems, believing they are required to win customers and navigate their way through a time of constant change and economic uncertainty.

IT’s A Balancing Act

Being a CIO today involves balance. The need to balance “keeping the lights on” while introducing new technologies.