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Business-led, not IT-led
This is the third in our series of blogs exploring how retailers can balance the dual aim of investing in technology to improve their customer proposition.
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Be brave, think differently
This is the second in our series of blogs exploring how retailers can balance the dual aim of investing in technology to improve their customer proposition.
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Retailers’ must take radical new approach to technology
Retailers’ are not using technology as effectively as they could be and in some cases it is actually having a detrimental effect on their business, according to a new report from Searchlight Consulting.
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Separate goals, common challenges
The business world has become fixated on having the latest technology, tools and systems, believing they are required to win customers and navigate their way through a time of constant change and economic uncertainty.
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Curbing consumer promiscuity
Loyalty is about retaining (profitable) customers not boosting short term sales with the acquisition of promiscuous ‘deal seekers’!
