Lydia Kirby

Lydia is a marketing manager with Bright Innovation agency.  Now working with Searchlight, she is helping us to develop our marketing, PR and lead generation strategies for the next stage of our growth.

She is a marketer with experience of multi-channel lead generation, customer acquisition, event management and customer relationship management.

Bright Innovation is an energetic B2B marketing consultancy – who go about things in a different way. Using an agile methodology dubbed Minimum Viable Marketing, they’re working with Searchlight to take ideas to market quickly, validate, learn. This way we reduce waste and can discard any ineffective marketing activities in order to improve and maximise the return from marketing campaigns and communications.

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